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Charles Schwab TV Spot, 'We’ve Just Lowered the Cost of Investing. Again'

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Clients meet with their brokers to discuss fees and commissions. Behind the businessmen, Charles Schwab advertises $6.95 online equity trades with a satisfaction guarantee on a blimp, jumbotron and building banner. When the clients ask if the pricing is comparable to Schwab's, the brokers are stunned.

Published
February 05, 2017
Advertiser
Charles Schwab
Advertiser Profiles
Facebook, Twitter, YouTube
Promotions
Get online equity trades for $6.95 with a satisfaction guarantee
Tagline
“Own Your Tomorrow”
Songs
None have been identified for this spot
Mood
Funny
Actors - Add
Molly Bryant ... Golfer in blue shirt, Salvator Xuereb ... Stock broker in office talking to couple
Agency
Universal McCann (UM) ... Media Agency

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