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Michelob ULTRA Organic Seltzer Super Bowl 2022 TV Spot, 'Caddy' Featuring Brooks Koepka, Song by Jimmy Ruffin

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During Super Bowl LVI, Brooks Koepka approaches the bar at the Superior Bowl bowling alley, where his caddy has been taking notes and analyzing options. "What's the play?" The caddy gestures towards a woman holding a can of Michelob ULTRA organic seltzer and suggests going with that, emphasizing that it has zero sugar. And zero carbs. "Really?" the befuddled golfer asks. "Really." The caddy asks if he already mentioned that it's organic, and Brooks points out that it was the first thing he said before turning to the bartender to place his order. As Michelob ULTRA Seltzer says, "It's only worth it if you enjoy it."

Published
February 08, 2022
Advertiser
Michelob ULTRA Organic Seltzer
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Michelob ULTRA Organic Seltzer Cucumber Lime, Michelob ULTRA Organic Seltzer Spicy Pineapple, Michelob ULTRA Organic Seltzer Peach Pear, Michelob ULTRA Organic Seltzer Watermelon Strawberry
Tagline
“It's Only Worth It If You Enjoy It”
Songs
Baby I've Got It - Jimmy Ruffin
Mood
Active
Events & Venues
2022 Super Bowl LVI Feb 13, 2022 at SoFi Stadium
Actors - Add
Brooks Koepka ... Athlete
Production
Rachel Morrison ... Director of Photography
Agency
Wieden+Kennedy ... Creative Agency

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