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Top 10 Spenders in TV Advertising this Week

Discover the 10 biggest spenders on TV over the past 7 days and take a peek into their strategies. Explore each brand’s estimated advertising spend, their number of commercial airings, find out more details about its highest performing campaign, and watch the ad. Want more? Use our spend data to identify valuable media buys across your competitive set, spot trends, and capitalize on opportunities in the marketplace. Learn more about our Real-time Media Measurement.

1
$8,097,956
Est. TV Spend
3,077
National Airings
Top Campaign Spot
2
$6,954,009
Est. TV Spend
221
National Airings
3
$6,414,570
Est. TV Spend
588
National Airings
Top Campaign Spot
4
$5,787,916
Est. TV Spend
48
National Airings
5
$5,475,555
Est. TV Spend
2,188
National Airings
6
$5,290,542
Est. TV Spend
3,545
National Airings
Top Campaign Spot
7
$5,074,354
Est. TV Spend
838
National Airings
Top Campaign Spot
8
NFL
$4,795,453
Est. TV Spend
165
National Airings
Top Campaign Spot
9
$4,791,375
Est. TV Spend
2,034
National Airings
Top Campaign Spot
10
$4,690,628
Est. TV Spend
1,428
National Airings
Top Campaign Spot

Glossary Of Terms

National Airings
Ad occurrences; a single ad airing on a specific network at a specific time.
Est. National TV Spend
Est. National TV Spend is calculated by multiplying the impressions by the cost per 1,000 viewers (CPM) divided by 1000. It provides a foundation for doing an apples-to-apples comparison across all media units and advertisers.
Top Campaign
The Campaign that had the highest percent of estimated TV spend for the last 7 days.