Coke 2012 Super Bowl Commercial, Superstition
The Coca-Cola polar bears take football superstitions very seriously in this Super Bowl XLVI spot. Two of them get ready to watch the game and one crosses his fingers, meticulously crosses his scarf and crosses his toes. When he is all tied up, he finds it hard to drink the bottle of Coke his co-watcher passes him. Luckily, they add a bendy straw so he can drink his Coke with all his superstitious crosses in place.